Skills & tools
The toolkit
Grouped by what I use them for. Everything here comes from real work, not a wishlist.
01
Search & SEO
Keyword and competitor research, on-page optimisation on a live company site.
- SEO
- Keyword Research
- Competitor Research
- Google Search Console
02
Web & CMS
Preparing, reviewing and updating website content.
- WordPress
- Elementor
- Website Content Management
03
Analytics & tracking
Supporting setup and reporting. GA4 certification in progress.
- Google Analytics
- Google Tag Manager
04
Content & LinkedIn
Bilingual content for web pages, blogs, landing pages and LinkedIn.
- Digital Content Creation
- Content Writing (Arabic & English)
- Content Translation (AR to EN)
- LinkedIn Management
- Business Writing
05
AI tools
Used daily for drafting, research, presentations and images.
- ChatGPT
- Claude
- Gemini
- Canva
06
Outreach & collaboration
Partnership outreach, campaign coordination and team tools.
- Email Outreach
- Mail Merge
- Business Development Support
- Presentation Development
- Trello
- Miro